Measurement, Trust and Storytelling: The Albertsons Approach to Scaling Grant Impact
Speakers
Jessica Wallace
Christy Duncan Anderson
Why attend
Why watch
As companies face growing pressure to demonstrate the real impact of their community investments, many are grappling with how to measure outcomes at scale — without overburdening nonprofit partners or losing sight of long-term change.
In this webinar, Christy Duncan Anderson, Executive Director and President of Albertsons Companies Foundation, will share how they’ve evolved from transactional giving into a data-informed, outcomes-based program that supports thousands of hyper-local grants across 2,200+ communities while advancing long-term efforts to create systemic change. You’ll gain practical insights into gathering the right data, using measurement to drive better decisions and translating metrics into meaningful stories that resonate with leadership and stakeholders.
Watch now to learn:
- Balance immediate results with systemic change when selecting metrics. Effective strategy requires a dual-track approach to impact. By categorizing goals into immediate relief (like meal targets) and long-term root-cause solutions, Albertsons demonstrates how to satisfy the need for high-volume, "table-stakes" metrics while simultaneously investing in complex, multi-year initiatives.
- Empower local autonomy through outcomes-based policy. Scaling impact across thousands of locations requires a "freedom within a framework" model. By establishing a clear national policy but giving local teams the tools and autonomy to choose specific grantees, Albertsons maintains strategic consistency while ensuring every grant remains hyper-relevant to the local community.
- Prioritize a trust-based approach to nonprofit partnerships. Impact-first design starts with reducing the administrative burden on grantees. Following Albertsons' lead, foundations can practice trust-based philanthropy by simplifying applications and removing rigid budget report requirements - ensuring those closest to the problem can focus on solutions rather than paperwork.
- Get creative to bridge the data gap. You don’t have to sacrifice data integrity for simplicity. By performing leveraging a translation model on on the back end to calculate impact, the team at Albertsons captures the rigorous data required for leadership and storytelling without demanding custom, complex reporting from their partners.
- Contextualize large-scale metrics to drive advocacy. To make impact resonate with executives and employees, raw numbers must be translated into relatable narratives. Albertsons does the work to translate massive statistics into a relatable sense of scale that resonates more deeply with executives, employees, and partners.
