Benevity Impact Labs

Your volunteers are showing up. Your program isn't.

Approved volunteer hours grew 175% in six years — and hours per volunteer dropped 23%. Get the frameworks and templates to close the gap.

Micro-volunteer pathway: convert first-timers into sustained contributors

Skills-based volunteering model aligned to real nonprofit needs

Measurement framework tied to retention, engagement and community effect

90-day roadmap to implement it this quarter

Get the playbook

Free for impact leaders. Get instant access.

The research says

Participation theater, or lasting impact?

Your program is growing. Its outcomes may not be. Benevity® Impact Labs analyzed the state of corporate volunteering across hundreds of enterprise programs. The findings reveal a widening gap: companies are investing more, deploying more volunteers and logging more hours — while actual community outcomes and employee commitment are declining.

Three tensions are at the root of it.

Participation is rising, but depth is falling

Approved hours grew 175% in six years, yet hours per volunteer dropped 23%. The rise of the “micro-volunteer” means more people showing up — for less time and less sustained effect.

Corporate priorities and nonprofit needs are diverging

Only 20% of nonprofits say corporate volunteers contribute meaningfully to long-term capacity building. Companies are investing more, but deploying volunteers in ways that don't match where help is most needed.

We measure participation, not impact

Most programs track headcount and hours. Few measure employee sentiment, skill development, nonprofit outcomes or connection to business goals like retention and belonging. The metrics you choose shape the program you build.

What you'll get

Three shifts. Three frameworks. A 90-day plan.

Everything you need to move your volunteering program from vanity metrics to outcomes that hold up in any room — with program templates ready to use this quarter.

Shift 1

Design for depth, not just reach

A tiered micro-volunteer pathway that converts first-timers into sustained contributors — with templates for on-ramps, progression triggers and repeat engagement at every level.

Shift 2

Align with what nonprofits actually need

A skills-based volunteering model built around real nonprofit gaps — including AI literacy, where 71% of nonprofits report an urgent skills need — not what's easiest to deploy.

Shift 3

Measure what actually matters

A measurement framework tied to four business outcomes: employee engagement, talent retention, community effect and skill development — so you walk into budget conversations prepared.

Also inside: A 90-day roadmap — week-by-week steps to audit, redesign and scale your program this quarter, with templates at every stage.

Micro-volunteer pathway · Skills-based program · Retention engine

Ready-to-use templates, not just ideas

Each framework comes with a step-by-step implementation template your team can start using immediately. No program rebuild from scratch — just a clear path from where you are to where your program needs to be before Giving Season.

Get the playbook

Your employees showed up. Build the program that keeps them.

The Enterprise Volunteering Playbook is free for impact leaders who are ready to move from participation metrics to outcomes that matter.

Get it now, or talk to our team about how Benevity can help you build the program your employees and communities deserve.

Get the playbook

Free for impact leaders. Get instant access.